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Privacy Policy


Welcome to Happy Stories ("the App"). This Privacy Policy explains how THE BREEZE TECH PTE. LTD. ("Company," "we," "our," or "us") collects, uses, shares, and protects your personal information when you use our App and services. We value your privacy and are committed to ensuring your personal data is handled securely and transparently. By accessing or using the App, you consent to the practices described in this Privacy Policy. If you do not agree to any part of this policy, please discontinue the use of the App.

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1. Data Collection and Use

 

1.1 Information We Collect

 

We may collect the following types of personal information when you use the App:

  • User Account Information: Name, email address, and login credentials necessary to create and manage your account.

  • Uploaded Content: Photos, videos, and audio recordings uploaded to the App.

  • Custom Gift Order Information: Delivery address, contact details, and payment information for purchasing printed gifts.

  • App Usage Data: Information about how you interact with the App, such as device information, app performance metrics, and analytics data.

  • Cookies and Tracking Technologies: Cookies, web beacons, and similar technologies may be used to track user activity and preferences.
     

1.2 How We Use Your Information

 

We use the information we collect for the following purposes:

  • To enable core App features, such as sharing photos/videos, accessing storytelling features, and ordering custom printed gifts.

  • To process and fulfil orders, including payment processing and delivery of purchased items.

  • To personalize user experiences and provide tailored content.

  • To maintain, monitor, and improve the functionality, performance, and security of the App.

  • To comply with legal obligations, resolve disputes, and enforce our terms of service.
     

2. Data Sharing and Disclosure

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2.1 Third-Party Data Transfers

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We may transfer your personal data to third-party service providers located outside of Singapore in order to deliver our Services effectively. These may include cloud storage providers, content delivery networks, analytics providers, and customer support platforms.

 

Where such data transfers occur, we will ensure that the recipient is bound by legally enforceable obligations to provide a standard of protection that is comparable to the protection under Singapore law, or otherwise permitted under applicable data protection laws. This includes entering into data transfer agreements or ensuring the recipient is subject to binding corporate rules or certifications.

 

2.2 Legal and Business Disclosures

 

We may disclose your personal information under the following circumstances:

  • Legal Requirements: If required to comply with a legal obligation, court order, or law enforcement request.

  • Business Transfers: In the event of a merger, acquisition, or sale of assets, your data may be transferred to the new entity.

  • Protection of Rights: To protect the rights, property, or safety of the Company, its users, or the public.

 

2.3. Categories of Third-Party Data Processors

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We engage trusted third-party service providers (“Processors”) to support the delivery, maintenance, and improvement of the App and Services. These Processors are contractually bound to handle your personal data solely for the purposes we authorize and in accordance with applicable data protection laws.

We may share your personal data with the following categories of third-party Processors:

  • Cloud Hosting Providers - for secure data storage and content delivery;

  • Payment Service Providers - to process payments for purchases securely;

  • Delivery and Fulfilment Partners - for printing and shipping custom gifts;

  • Analytics and Performance Providers - to help us understand usage patterns and improve the App;

  • AI Technology Vendors - for personalization and automated content generation;

  • Customer Support Tools - to manage user support and service inquiries.

We do not permit these Processors to use your personal data for their own marketing or unrelated business purposes.

 

3. Data Security

 

We take the security of your personal information seriously and implement the following measures to safeguard your data:

  • Encryption of data during transmission and storage to prevent unauthorized access.

  • Secure servers and restricted access controls to protect sensitive information.

  • Regular security reviews and updates to address vulnerabilities and enhance data protection.

 

Despite our best efforts, no method of data transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but will promptly address any breaches that may occur.
 

4. User Rights and Choices

 

4.1 Access, Update, and Deletion of Information

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You have the right to access, update, or delete your personal data. You can manage your information through the App settings or contact us.
 

4.2 Opt-Out Options

 

You may opt out of certain data collection practices, including:

  • Cookies: Adjust your browser settings to refuse cookies or notify you when cookies are being used.

  • Marketing Communications: Unsubscribe from marketing emails or promotional messages via the provided link.
     

4.3 Data Retention

 

We retain personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy or comply with legal obligations.

 

4.4 Withdrawal of Consent

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You may withdraw your consent to the collection, use, or disclosure of your personal data at any time, subject to legal or contractual restrictions and reasonable notice. To do so, please contact us at [insert contact email].

Upon withdrawal of consent, we may not be able to continue providing you with certain Services. We will inform you of the likely consequences of your withdrawal before completing the request. Please note that withdrawing consent does not affect our right to continue collecting, using, or disclosing personal data where such collection, use, or disclosure is required or permitted under applicable laws.
 

5. Children’s Privacy

 

The App is designed primarily for adult users and parents. If you submit personal data relating to a child (defined as a person under 18 years of age), you confirm that:

  • You are the child’s parent or legal guardian; or

  • You have obtained the express and verifiable consent of the child’s parent or legal guardian.

 

We do not knowingly collect personal data directly from children without such consent. If we become aware that we have collected personal data from a child without proper authorization, we will take reasonable steps to delete such information.

Parents or guardians may review, correct, or request the deletion of a child’s personal data by contacting us at hello@happystories.io.
 

6. Changes to This Privacy Policy

 

We reserve the right to modify this Policy at any time to reflect changes in our practices or legal requirements. We encourage you to review this policy periodically for updates. Continued use of the App after changes indicates acceptance of the updated policy.

 

7. Contact Information

 

If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data, you may contact us at:

THE BREEZE TECH PTE. LTD.
Email: dpo@happystories.io
Address: 32 Pekin Street 05-01 Singapore 048762
Attention: Data Protection Officer (DPO)

We will strive to respond to all queries within a reasonable timeframe and in accordance with our obligations under the Personal Data Protection Act 2012 (PDPA) or other applicable data protection laws.

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8. Data Breach Notification

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We take reasonable steps to protect your personal data, but in the event of a data breach involving unauthorized access, collection, use, disclosure, copying, modification, or disposal of personal data, we will act promptly and responsibly.
 

If the breach results in, or is likely to result in, significant harm to you or any other individual, or involves a significant number of affected individuals, we will:

  • Notify the Personal Data Protection Commission (PDPC) in accordance with our legal obligations; and

  • Notify affected individuals as soon as practicable, including information on the nature of the data compromised, how we are responding, and steps you can take to protect yourself.


We maintain a data breach response plan and conduct regular security reviews to reduce the risk and impact of such incidents.

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By continuing to use Happy Stories, you acknowledge and consent to the practices outlined in this Privacy Policy, designed to protect your privacy and ensure a secure, trusted experience for all users.

 

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